With the emergence of the web and now mobile, there’s been no shortage of content to consume. New blogs pop up every week and platforms like Medium and WordPress make it easier than ever to give people a voice online. As an online content junkie, it’s great!
But it also creates a legitimate challenge among content writers and marketers who get paid to produce content that stands out and captures an audience. It’s not easy trying to come up with three blog topics a week to keep an audience or community engaged. It’s even harder to write content that’s both interesting and educational from a marketing standpoint.
That’s where data visualization can be a major tool in your content marketing tool-belt!